Excellent Is Easier To Maintain Than Average

Excellent Is Easier To Maintain Than Average

It's harder to lead average. It's easier to lead world class.

Excellent is easier to maintain than average.

Here's why. One word: momentum.

When something is crushed out of the park, the release button gives you sleepless nights of excitement. The early mornings are filled with carryover momentum. Possibilities loom around you ever hour. The team knows they're part of something excellent and their wives and fiancés know it too.

"We're part of changing the world. The long hours, the hard days, the tough conversations are all worth it."

When its average, the luxury of momentum falls away like a 3-star motel. The mornings are a drag. Questions like, "Is this worth it?" or "Man, not sure if there's something better I could be doing," plague the office. We're part of the rat race. Weekend hangouts are the thrill, and the fiancé or friends question why you do what you do for a living.

The coffee is accustomed to taking off the (average) edge of what's in front of you.

Mustering inspiration for an average project is like painting a government building and trying to be excited about it.

Do it like a world class artisan. Do it like heaven is watching. Do it like it's the greatest opportunity in the world. If you have the attitude of world class, it doesn't matter what you do—it's got momentum.

(photo via jim choate)