The World May Not Know You, But A Few May

The World May Not Know You, But A Few May

Shipping brings us 90% of world trade. The industry has quadrupled since 1970, yet shipping has become an invisible industry, meaning that no one really talks about it, nor is it really seen, unless of course you live near a large port.

Society has become blind to the sea—it’s a patch of blue to fly over. Nothing to see, just move along.

Yet, shipping impacts all of us and is one of the largest industries globally. Just because the world doesn’t know it or think of it, shipping still makes an impact on all of our lives.

The same can be said about all of us and our aspirations, goals, and desired significance in life. The world may never know you, but a few people may.

I think it’s important to be clear about what your goals are. Are you wanting to be known, to be famous, to make a difference?

Being known, even famous, doesn’t change who you are. It merely gives you more exposure. It’s up to you to stay true to your goals and use what reputation and notoriety you acquire to build something significant and hopefully to help others.

The world may never know you, but what if just a handful of really cool people do?

Oh priorities…

[If you’d like to learn more about the shipping industry, here’s an interesting TED Talk by Rose George: Shipping Container World.]

(photo via andrew albertson)